Your CRM should be the smartest system in your business. Right now, it probably isn't.
Nuevexa connects your CRM to your full tech stack and enriches it with AI, so your pipeline data is always current, your leads are scored automatically, and your team works from a single source of truth.
Most CRMs capture one source automatically. The rest is manual work.
Lead source
Without integration
With Nuevexa
Website contact form
Enters the CRM automatically, the only source that does.
Enters CRM, enriched with company data, scored against ICP, rep assigned.
LinkedIn ad leads
Manually downloaded weekly, cleaned, and imported. Often delayed by 5–7 days.
Synced to CRM in real time via API. No CSV exports. No delays.
Outbound email replies
Rep manually creates a CRM contact if they remember. Many are never logged.
Reply detected, contact created or updated automatically, intent flagged.
Event & webinar registrations
Exported as a CSV after the event, imported in bulk. Context is lost by then.
Auto-imported at registration, attendance status updated after the event.
Most businesses we audit are capturing fewer than 40% of their leads automatically. The rest sit in exports, inboxes, and spreadsheets waiting for someone to act.
A CRM that requires manual input isn't a system, it's a second job.
New lead captured from any source
Manual
Sits unlogged until someone manually adds it, if they remember.
Automated
Auto-created in CRM within seconds, enriched and scored on entry.
Deal stage changes in CRM
Manual
Operations team notified via Slack only if the rep remembers to post.
Automated
Project record created, team notified, task list generated automatically.
Contract signed by client
Manual
Ops manually creates onboarding tasks, sends welcome email, notifies finance.
Automated
Onboarding sequence triggered, invoice created, finance notified, all automatic.
Lead goes cold (no activity in 30 days)
Manual
Sits in the pipeline inflating the forecast until a rep manually marks it lost.
Automated
Re-engagement sequence triggered automatically. Stage updated if no response.
Specific deliverables. No vague promises.
CRM-to-stack integrations
Your CRM connected to every platform it needs to talk to, forms, email, project tools, billing, and more. Data flows between systems without anyone touching it.
AI-powered lead scoring & enrichment
Incoming leads automatically enriched with company data, scored against your ICP, and prioritised in your pipeline, before your team sees them.
Pipeline trigger automations
Deal stage changes, won/lost events, and contact updates trigger the right downstream actions automatically, notifications, tasks, onboarding sequences.
Unified data layer & reporting
A single, always-current view of your pipeline and customer data, pulling from all connected sources automatically, with no manual reconciliation.
How many leads are you losing?
A 30-minute audit call shows you exactly which sources aren't flowing into your CRM, and what it's costing your pipeline.
Five stages from audit to always-current CRM data.
CRM audit
We assess your current CRM setup, data quality, field structure, pipeline configuration, duplicate records, and existing integrations. We document what works and what doesn't before touching anything.
Integration mapping
Every tool that needs to send data to or receive data from your CRM is documented, the exact fields, the trigger conditions, the transformation logic, and the error handling.
Build integrations
Each integration is built, tested against real data, and validated before going live. We build the error handling and alerting that most integrations skip, because that's where they break.
Configure enrichment & scoring
AI-powered enrichment and lead scoring logic configured based on your ICP and historical win data. Every new contact enters the CRM already assessed.
Deploy & monitor
Everything goes live with monitoring in place. We track data quality, integration health, and scoring accuracy on retainer, and update logic as your ICP evolves.
What changes once every source is connected.
Lead capture rate
Every lead from every source lands in the CRM automatically. No manual import. No gaps.
Faster pipeline updates
Pipeline stages, contact records, and deal data updated in real time rather than on a weekly manual cycle.
Source of truth
One live, accurate view of your pipeline and customer data, across CRM, billing, and reporting tools.
* Figures represent representative outcomes from comparable deployments. Actual results vary by scope and business context.
Tools we work with
This service fits a specific kind of business.
Sales-led businesses with high lead volume where manual CRM management creates pipeline gaps.
RevOps or sales operations teams who need reliable, real-time pipeline data to manage forecasting.
SaaS companies connecting product usage data, billing systems, and CRM into a unified customer view.
Businesses using 3+ platforms that should be communicating with each other but are not.